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Column
Width: Page is three columns wide, each column is
2 1/4" (13 picas) wide.
Printing Method: Web offset.
Binding Method: Perfect bound.
Materials & Color Proofs: See Digital
Specs for Advertisements section of this page.
Storage of Reproduction Materials: Original reproduction
material left in publishers possession is destroyed
twelve months from date of issue unless publisher is notified
in writing as to their disposition.
MAILING
INSTRUCTIONS
General: Contracts, insertion orders, correspondence,
proofs and copy should be sent prepaid to Production Dept.,
CCD, 4 Middlebury Boulevard, Randolph, NJ 07869. Phone: 973-252-0100
Fax: 973-252-9020
COMMISSION
AND CASH DISCOUNT
Agency Commission: 15% of gross billing allowed to
recognized advertising agencies on space, color, bleed, covers,
special positions and inserts, provided account is paid within
30 days of invoice date.
Prepayment
Terms: If payment is not received by net 60 days of invoice
date, the 15% agency discount will be rescinded.
RATE
POLICY
Inserts: Contact the Publisher for rates and details.
Publishers
Copy Protective Clause: Advertisers and advertiser agencies
assume liability for all content (including text, representation
and illustrations) and advertisements printed, and also assume
responsibility for any claims arising there from made against
the publisher. The publisher reserves the right to reject
any advertising which is not in keeping with the publications
standards, even if it has been published previously.
Short
Rates and Rebates: Advertisers will be short rated if,
within a 12-month period from the date of the first insertion,
they do not use the number of insertions upon which their
billings have been based. Advertisers will be rebated if,
within a 12-month period from the date of the first insertion,
they have used sufficient additional insertions to warrant
a lower rate than that at which they have billed.
Rate
Protective Clause: When new rates are announced, advertisers
will be protected at their contract rates for 90 days after
effective date of new rate. Orders may be canceled at the
time the change in rates becomes effective without incurring
a short-rate adjustment on insertions already run, provided
the contract has earned contact frequency rate up to date
of cancellation.
Combination
Rates: Advertisers in any combination of CCD, Greetings
etc., Selling Christmas Decorations, and Selling Halloween
will receive the earned frequency rate across the publications.
Cancellation:
Orders may be cancelled without charge provided the Publisher
receives written notice of cancellation prior to the ad close
date. A cancellation charge will be assessed if notice is
received after ad close date. Cancellation may affect frequency
discount.
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DIGITAL
SPECS FOR ADVERTISEMENTS
General Information
Printing Process: Standard four-color printing
process is used. PMS colors used by you should be converted
to process, keeping in mind that these colors are used for
your guidance only. We do not match PMS colors. You will
be charged extra to print PMS colors.
Proofs: A matchprint-type proof for each ad
is required. Please note that proofs from color copiers
and laser prints are not acceptable for color guidance.
Fonts: Type 1 fonts are acceptable. Include
all screen and printer fonts. Do not use True Type fonts
or stylized fonts. Similar fonts will be substituted if
needed.
Specs
for Digital Files General Information
We accept CDs,Zip disks and emailed files.
Artwork should be created/sent in at least 300 dpi
for grayscale and color; 800 dpi or greater for line art.
Requirements
All files must include a hard copy.
Files must include company name, contact name, and
phone number in case there are problems with the file.
All photos must be scanned to a resolution of 300
dpi or greater at final size.
Software-Specific
Files
QuarkXpress:
Disk must include all fonts and graphics used in
the
Quark document.
File format required is .qxd.
Printout of document must accompany the file.
Adobe Illustrator:
All fonts must be converted to outlines, all images
embedded, and all color used must be CMYK process.
File format required is .eps.
Adobe Photoshop:
File mode must be grayscale for B&W ads or CMYK
for color ads.
File format required is .tif or eps at 300 dpi or
greater at final size.
All artwork must be clearly marked with company name,
contact name, and file name.
Shipping
Please ship materials to Production Department, CCD,
4 Middlebury Blvd., Randolph NJ 07869.
Questions
If you have any questions, please call (973) 252-0100
and speak with the Production Department.
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